Ivey First Class On The Road & Info Session - 北京(11/8)

Ivey First Class On The Road & Info Session

A unique opportunity to “test-drive” your MBA
Ivey, a leading business school in the world
Renowned for over 80 years of Case Teaching

Do you want to experience a real case class? Come and join us in Beijing for a lively class discussion with Shih-Fen S. Chen (陈时奋) from Ivey Business School.

Ivey Business School, University of Western Ontario, is famous for its case methodology and we offer the Chinese prospective MBA applicants a unique opportunity to experience an Ivey case class.

To take full advantage of this opportunity, you should be fluent in English, and able to express your opinions in public in a structured way. You should also have 2 years or more solid work experience – business acumen has been proven to be critical in case discussions.

Your commitment is also important – we will request you to spend 2-3 hours before the mock class to read the case, conduct the necessary analysis and make the management decision, so that you could effectively participate in the class discussion. (The professor might cold call on those who are not active in class contribution!)

Due to limited seats for this unique format, we have to make it a by-invitation event. To secure your spot, please register immediately. Upon your registration we will send you an invitation letter with the case document attached.

We look forward to meeting you on November 8^th.

Beijing(11/8) - Ivey First Class On The Road & Info Session

Time: 7:00 - 9:00 PM
Date: Thursday, November 8^th
Venue: Convenient downtown locations (Details will be sent to you in the invitation letter)

RSVP: http://event.chasedream.com/mba/ivey/

Agenda

• 19:00-19:30 Meet and greet
• 19:30-20:30 Case Class, moderated by Professor Rick Robertson
• 20:30-21:00 About Ivey MBA program 2012, Alumni experience sharing, Q&A

Professor Shih-Fen S. Chen (陈时奋)

Shih-Fen Chen is the William Shurniak Professor of International Business at the Richard Ivey School of Business. He earned his BBA from National Cheng Kung University, an MBA from Michigan State University, and a PhD from the University of Illinois at Urbana-Champaign.

Chen teaches EMBA, MBA and undergraduate courses in Global Strategy. He also conducts case teaching/writing workshops for Ivey’s Asian Management Institute. Prior to joining the school, he was on the faculty of Brandeis University and Kansas State University, and taught executive development courses in Taiwan and the US. He held several managerial and executive positions in business over a period of eight years before returning to school to pursue a PhD.

Chen’s main research focuses on the institutional role of branding in facilitating inter-firm cooperation. He has developed a model that can predict the optimal allocation of branding rights between two or more specialist firms working together to serve consumers, particularly when the parties involved are located in different countries. His other research interests include cross-border acquisitions, international joint ventures, and offshore outsourcing.

Chen has published his work in the Journal of International Business Studies, Strategic Management Journal, Journal of Retailing, International Journal of Research in Marketing, and Journal of Business Research. He has translated two books from English into Chinese. His comments and opinions have appeared in BBC, Boston Globe, Business Week, Financial Times, Globe and Mail, New York Times, Newsweek, USA Today, Wall Street Journal, Washington Post, plus many local media and blogs around the world.

PROGRAM TEACHING

Global Strategy (HBA, MBA)
International Business Issues (MBA)
International Business (EMBA HK)

For any question, please contact Ivey China Office at
mwu@ivey.ca