上海 - 曼彻斯特商学院职业指引(11/7) & 教授讲座(11/12)

MBS

Manchester Business School China Centre– Upcoming Events

2012，全球经济变幻不定，您是否依旧笑傲职场？在面临新一轮国际化机遇与挑战之时，您是否依然运筹帷幄，纵横全球舞台？

英国百年名校曼彻斯特商学院诚邀您前来亲自体验感受纯正的英式教学氛围，选择合适的MBA项目，成就辉煌的职场生涯！

Manchester Business School China Centre would like to invite you to Career Workshop Taster and Professor Talk. In their presentations, you will learn a few secrets of how business leaders and organizations have used "Leadership Stories" to effect change, improve performance, communicate who they are, and to create a new future.

MBS Career Workshop Taster, 7th Nov.

---- Storytelling for Business Leaders by Mr. Larry Schuster

The very best presenters and speakers have one thing in common: They all tell stories to make their point, to make their presentations memorable and spark action.

That same storytelling skill can overcome resistance and inspire positive change in your team, create new futures for the company, support your brand and your corporate culture, and give a boost to your hi-performance teams.

Manchester Business School China Centre would like to invite you to the Professor Talk, during the event, communications trainer Larry Schuster will share a few secrets of how business leaders and organizations have used "Leadership Stories" to effect change, improve performance, communicate who they are, and to create a new future.

About Speaker

Mr. Larry Schuster has been a communications professional (and storyteller) for more than 25 years, as a science, technology and medical news journalist in the United States, international business development manager for a Shanghai-based Chinese pharmaceutical company, and now corporate communications trainer, coach and partner at Crescendo Communications Consulting.

He has given different presentations on public speaking, persuasive written communications and given engaging presentations about l eadership storytelling and the critical importance of communications for managers., Mr. Schuster was invited by MBS China Centre to run a career workshop for MBS students and alumni sharing most updated skills with these future business leaders.

Event Details

Time & Date	7:00pm-8:30pm, Wednesday, 7 November, 2012 2012年11月7日周三19:00至20:00（18:30开始签到）
Venue	China Centre, Manchester Business School 曼彻斯特商学院中国中心
Address	Rm628, No. 1376 West Nanjing Road, Shanghai 上海市南京西路1376号上海商城628室
RSVP	http://event.chasedream.com/mba/manchester/

MBS Professor Talk Series, 12th Nov.

---- How Social Media Changes Marketing Communication by Prof. Elaine Ferneley

With the rapid development of social media technology, an increasing amount of multi-national companies and local businesses around the global have integrated social media as an effective communication tool into marketing strategies. There is no doubt that social media is turning out to be a high-valued approach in marketing communication. Marketing professionals have already found social media an ideal channel to generate two-way conversation with target audience.

Manchester Business School would like to invite you to join the Professor Talk. During the session, Prof. Elaine Ferneley is going to share the insights in the significance of social media which effects marketing communications with most updated theories and cases in real business world.

About Speaker

Prof. Elaine Ferneley is the MBA & MPA Director at Manchester Business School. She is also a member of the EPSRC Advisory Board for the UK Digital Economy.
Prof Ferneley's research interests focus on the socio-technical implications of advanced ICT utilization within the areas of social network technologies, mobile computing, collaborative working, information systems design and knowledge management.
Her consultancy work focuses on how ICTs such as social networking technologies and mobile technologies shape and are shaped by working practices in knowledge intensive organizations within the domains of the emergency services, energy and chemical companies and the construction industry.

Her contribution to the transfer of academic research into industry has been recognized by the UK Government as, in 2006 Professor Ferneley was invited to join the UK Governments EPSRC Research Councils Advisory Board.

Event Details

Time & Date	7:00pm-8:30pm, Monday, 12 November, 2012 2012年11月12日周一19:00至20:00（18:30开始签到
Address	Rm628, No. 1376 West Nanjing Road, Shanghai 上海市南京西路1376号上海商城628室
Venue	China Centre, Manchester Business School 曼彻斯特商学院中国中心
RSVP	http://event.chasedream.com/mba/manchester/

About MBS

Manchester Business School’s MBA program is ranked 5th in the world, based onreturn on investment, by the respected business title Forbes. Manchester Business School’s DBA program was ranked No. 1 by the Financial Times. MBS is one of the world’s top 30 institutions that receive triple accreditations (EQUIS, AACSB and AMBA). The Manchester Method is an innovative and practical ap¬proach for on-the-job professionals around the world to learn and excel to be future leaders.

MBA Program ranked No. 5 globally in ROI by Forbes 2011
DBA Program ranked No. 1 globally by Financial Times 2011
4,000 executive students from over 100 countries plus renowned international academics
Triple accredited by AMBA, AACSB and EQUIS
Global footprint: 7 MBS Executive Centres to attend workshops - SHANGHAI, Manchester, Dubai, Singapore, Hong Kong, Brazil and Miami.
100% English language, international students and faculty
Dedicated global careers service to help enhance your career

Application

Now we are recruiting January 2013 intake! Application Deadline: 3rd December, 2012

Please contact us for the details of MBS Global MBA admission.
Tel: 86-21-6279-8660
Email: mba@mbs-worldwide.ac.cn
Web: http://www.mbs-worldwide.ac.cn/
Suite 628, 6/F, 1376 Nanjing Road West, Shanghai
Manchester Business School China Centre

上海 - 曼彻斯特商学院 职业指引(11/7) & 教授讲座(11/12)

上海 - 曼彻斯特商学院职业指引(11/7) & 教授讲座(11/12)